I guarantee this will happen to you. You have 30+ years of experience and a treasure trove of of knowledge and experience. You have a thriving consulting practice. Your morning routine gives you the time and space to be creative. You have no trouble writing an interesting 1000 word article every morning. Most of your new business comes from people reading your content on LinkedIn, Facebook or Substack. Ideas flow to you like Niagara Falls. The more you write, the more ideas flow to you. The...
about 1 month ago • 1 min read
According to a survey by the Bureau of Labor Statistics, 74% of careers end abruptly. This is due to layoffs, mergers, budget cuts and ageism. This happened to me three times in 20 years. I was doing a good job and BAM. My boss told me "I'm sorry but we have to let you go." My first emotion was shock. After a few days, anger and frustration set in. Then the anxiety tied my stomach in knots when I realized it's hard to find a job when you're over 55. Being a guy, of course I didn't ask for...
about 1 month ago • 1 min read
Sorry for the last minute invitation. This morning I'm interviewing my friend Csaba Borzasi, founder of the Game of Conversions. Csaba is a former psychology researcher turned conversion consultant who spends his time researching marketing campaigns to figure out what's working now. Today, he'll be discussing his new book, The Rapid Lead Activator which is an elegant NEW way to rapidly build “Know, Like, and Trust” with new leads joining your email list… and convert them into better clients...
about 1 month ago • 1 min read
This may get too touchy feely for some of you but bear with me. One of the key principles Patrick Bet-David outlines in Your Next Five Moves is the importance of knowing your core identity and purpose. As a LinkedIn expert, I can’t stress enough how valuable this concept is for building a powerful LinkedIn presence. Knowing your core identity and purpose also helps you create a powerful personal brand. When you know exactly who you are, what you stand for, and what drives you, every aspect of...
about 2 months ago • 1 min read
I spent last week in Washington, DC for some R & R and to attend a wedding. To our surprise, the weather was perfect all week, low 80s and low humidity. We spent three full days exploring the National Mall museums and memorials. We also visited George Washington's Mount Vernon and Thomas Jefferson's Monticello. Our trip made me wonder why I didn't pay attention in history class. We could've spent a month exploring our nation's history which is more relevant than ever, 248 years later. Our...
about 2 months ago • 1 min read
In 1954, a struggling milkshake machine salesman, stopped at a small hamburger stand in San Bernardino, California. The owners of this hamburger stand had created something truly remarkable: a streamlined system for making and serving food quickly and consistently. Their "Speedee Service System" was like an assembly line, producing the same high-quality food every time, in record speed.The milkshake machine salesman saw the potential immediately. He wasn’t just impressed—he was inspired. Ray...
2 months ago • 1 min read
You probably noticed owning your own business is no picnic. You traded your boring job for the “freedom” of owning your own business. Nobody told you owning your own business meant long hours and hard work to get it off the ground. Working harder doesn’t mean more profit. Nobody told you about the financial risks and instability. Despite the drawbacks, I would never to back to the stress and instability of working for someone else. In the past, working a boring 9-5 job provided financial...
2 months ago • 1 min read
The other day Brian Kurtz sent an email outlining the distinction between "WHAT do you want to be when you grow up" and "WHO do you want to be when you grow up". On Sunday I shared my take on WHAT vs. WHO. I didn't realize it at the time, but knowing WHO I wanted to be made me a better leader, father and husband. From the WHAT perspective, I was a successful network manager working in a brand new industry. I couldn't wait to go to work every day. From the WHO perspective, I was a terrible...
2 months ago • 1 min read
You may have noticed I've been exploring a new path. After 25 years in marketing, writing four books, speaking at events around the world and helping thousands of people with their marketing and LinkedIn, I'm ready for "what's next." What's next for me? To be honest, the details are still evolving. I do know a lot of men in the later stages of their career who are also looking for "what's next." Chances are, if you are over 50, your career will not end on your terms. Layoffs, mergers,...
2 months ago • 1 min read