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Sorry for the last minute invitation. This morning I'm interviewing my friend Csaba Borzasi, founder of the Game of Conversions. Csaba is a former psychology researcher turned conversion consultant who spends his time researching marketing campaigns to figure out what's working now. |
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I'm still enjoying the high from today's Peloton ride and pondering the nugget shared by Alex Toussaint. The Peloton instructors not only give your body a workout, they share inspirational thoughts that stretch your thinking. Today Alex shared something simple but powerful. "If you're making big changes in your life, don't make one big change. Take micro steps." Micro steps. Not one giant leap. Not some massive transformation overnight. Just small steps, one at a time. Seems pretty obvious,...
Whether you climbed the corporate ladder, built your own business, or spent decades making things happen in your job, your worth was measured the same way. By what you completed. Finish the presentation. Close the deal. Hit the numbers. Get to the next meeting. Every day was a race to complete things so I could move on to the next thing. And here's what nobody tells you about your next chapter: You bring that mindset with you. Last week, I caught myself feeling anxious because I'd only...
If your inbox looked anything like mine yesterday, you probably waded through about 247 "LAST CHANCE!" emails before your morning coffee. And now? Poof. The clock struck midnight, and those "once-in-a-lifetime" deals vanished like Cinderella's carriage. So here's my question for you: Did you participate in Black Friday and Cyber Monday as a consumer? Were you satisfied with your "investment"? Did you participate as a seller? The numbers are staggering. Consumers spent $10.8 billion online on...