Why my business wasn't sellable


For over 20 years I ran a web marketing agency.


I started building HTML websites, doing Google ads and search engine optimization for coaches, consultants and small businesses.


For the past 15 years my focus was on LinkedIn marketing after writing three editions of Ultimate Guide to LinkedIn for Business.


My company was me and one part-time virtual assistant which worked fine for decades.


The problem was my business wasn't sellable because I branded my business as Ted Prodromou, America's Leading LinkedIn Coach.


When I started the business I was just trying to earn a living after my tech career imploded after the dot com crash.


I didn't know enough about running a business to think about building a sellable business.


My new venture,
Epic Encore, will be a sellable business because I'm not the brand.

My mentor, Perry Marshall, told me I need to have an Equity Mindset for my business, even if it's not a seven or eight-figure business.


I plan to grow Epic Encore to at least 5000 members, a sellable business with around $500K in annual revenues, using Perry's strategies.


Join us on Thursday February 20th at 10 AM Pacific/1 PM Eastern as Perry shares
"The Equity Mindset: How to Think, Act and Negotiate Like an 8-Figure Exit Owner"


In this session, Perry will show you:

✅ The leverage points most business owners never see

✅ The critical mindset shifts that separate successful exits from disasters

✅ How to raise capital without “selling your soul”

✅ The framework for maximizing value while staying in controlIf you want to build a business that sells for top dollar (instead of getting swallowed by investors), you don’t want to miss this.


You'll also learn some great strategies to grow your small business even if you don't plan to sell.


>>>
Register now


See you soon.

Ted

P.S. This is not a pitchfest. Perry always delivers proven, implementable strategies in his sessions.

Ted Prodromou

Join 60,000+ seasoned professionals who are done with the corporate world. Epic Encore is an almost daily newsletter with inspirational stories from leading experts. Your Epic Encore is about turning your lifetime experiences into the cornerstone of the rest of your life. It represents your audacious leap into entrepreneurship, fueled by the wisdom and tenacity you've garnered in your successful career. This isn't about playing catch-up in business and building a 7-figure business. It's about forging a unique path, using your distinct perspective, seasoned judgment, and invaluable insights that can only come from years of life experience.

Read more from Ted Prodromou

A few weeks ago, I couldn't walk more than a few steps. I'd fall to the floor, curl up in fetal position, feeling like I was still falling. For 21 days, I was bedridden with extreme vertigo in both ears, unable to work, unable to concentrate for more than a few seconds, unable to do the simplest things I'd always taken for granted. It was one of the most challenging periods of my life. But something unexpected happened as I began to recover. This obstacle that completely derailed my life...

Last week, I caught myself snapping at my wife over something trivial, a misplaced glass. I felt embarrassed and said to myself, “This isn’t me!” But Chapter 24 of Modern Wisdom, Ancient Roots explained exactly what was going on and offered a path out of it. Dr. Rao reveals that anger and fear aren’t triggered by what’s happening around us. They come from resistance to our present moment. When life doesn’t match our expectations, we tense up, tighten our identity, and react, rather than...

I’ve lived through three career arcs so far and each one followed the same pattern: Master a skill. Become the expert. Then watch the world move on. In the 1980s, I was an award-winning field engineer in Silicon Valley. Back then, fixing computers meant using voltmeters and oscilloscopes. Real diagnostic work. You had to know what you were doing. But by the end of the decade? It was all board swapping. Technical mastery wasn’t needed anymore. So I pivoted. In the ’90s, I became a network...