Why my business wasn't sellable


For over 20 years I ran a web marketing agency.


I started building HTML websites, doing Google ads and search engine optimization for coaches, consultants and small businesses.


For the past 15 years my focus was on LinkedIn marketing after writing three editions of Ultimate Guide to LinkedIn for Business.


My company was me and one part-time virtual assistant which worked fine for decades.


The problem was my business wasn't sellable because I branded my business as Ted Prodromou, America's Leading LinkedIn Coach.


When I started the business I was just trying to earn a living after my tech career imploded after the dot com crash.


I didn't know enough about running a business to think about building a sellable business.


My new venture,
Epic Encore, will be a sellable business because I'm not the brand.

My mentor, Perry Marshall, told me I need to have an Equity Mindset for my business, even if it's not a seven or eight-figure business.


I plan to grow Epic Encore to at least 5000 members, a sellable business with around $500K in annual revenues, using Perry's strategies.


Join us on Thursday February 20th at 10 AM Pacific/1 PM Eastern as Perry shares
"The Equity Mindset: How to Think, Act and Negotiate Like an 8-Figure Exit Owner"


In this session, Perry will show you:

✅ The leverage points most business owners never see

✅ The critical mindset shifts that separate successful exits from disasters

✅ How to raise capital without “selling your soul”

✅ The framework for maximizing value while staying in controlIf you want to build a business that sells for top dollar (instead of getting swallowed by investors), you don’t want to miss this.


You'll also learn some great strategies to grow your small business even if you don't plan to sell.


>>>
Register now


See you soon.

Ted

P.S. This is not a pitchfest. Perry always delivers proven, implementable strategies in his sessions.

Ted Prodromou

Join 60,000+ seasoned professionals who are done with the corporate world. Epic Encore is an almost daily newsletter with inspirational stories from leading experts. Your Epic Encore is about turning your lifetime experiences into the cornerstone of the rest of your life. It represents your audacious leap into entrepreneurship, fueled by the wisdom and tenacity you've garnered in your successful career. This isn't about playing catch-up in business and building a 7-figure business. It's about forging a unique path, using your distinct perspective, seasoned judgment, and invaluable insights that can only come from years of life experience.

Read more from Ted Prodromou

Mike White walked onto Survivor 50 with no immunity idol, no physical advantage, and no survival skills. What he had was a story. The creator of The White Lotus knew exactly what his weapon was. "Being a storyteller is pretty much my only skill set," he admitted. "Being able to see people in their narrative, articulate that, and get in people's heads." His strategy wasn't to outrun or outmuscle anyone. It was to make every player feel like he was a supporting character in their story. For...

man with white face mask

In the 1920s, Chicago, a con man named Yellow Kid Weil, Joseph Weil, had a gift. He never lied to his marks. Not exactly. Instead, he told them a story. A vivid, irresistible story where they were the hero, the insider, the one who finally got the upper hand. By the time the story was over, his marks weren't being deceived. They were choosing to believe. There's a difference, and it matters more than you think. Weil understood something that the world's greatest persuaders all share: facts...

I fixed computers when they filled entire rooms. I was there when computer networking was invented, not learned about it, watched it being built. Employee number 40 at Cellular One. Fewer than 10,000 cell phone subscribers in all of the San Francisco Bay Area. By the time I left, they had over 1,500 employees and 500,000 subscribers. I was working on the internet in 1992. Before browsers. Before anyone had a name for it. I say all that not to impress you.I say it because I need you to...